Aurora Flight Sciences was in the early stages of designing a commercial X-plane and needed a way to make its next funding proposal stand out. Having rethought and redesigned nearly every aspect of traditional passenger aircraft engineering to maximize efficiency and minimize operating costs, AFS needed to communicate the science and beauty of its approach with a simple, elegant, and budget-conscious solution.

High Impact first worked with Aurora Flight Sciences to transform its basic CAD models into photorealistic 3D images of the aircraft, for use in marketing and business development materials. We then iterated our 3D model, building an interactive environment that allowed users to take a 3D tour of the exterior and interior of the craft. Finally, we developed targeted print collateral for the business development team that featured detailed infographics and images.

High Impact’s 3D models and print collateral played an important role in helping Aurora Flight Sciences secure significant funding from NASA to continue the D8 project.